RECENT RESEARCH — A public dedication ceremony for the reburial of Emperor Norton in Colma, Calif., was held on 30 June 1934. Those who are familiar with this part of the Emperor's story most closely associate 30 June 1934 with his reburial, as this is the date when the reburial was solemnized — when dignitaries offered eulogies and speeches; musicians from the Municipal Band and Olympic Club of San Francisco played and sang; and a U.S. Army honor guard fired a 3-gun salute before a gathering of some 200 people. But — as we show here — the burial itself took place nearly 3 months earlier.

The Emperor Norton Trust

TO HONOR THE LIFE + ADVANCE THE LEGACY OF JOSHUA ABRAHAM NORTON

RESEARCH • EDUCATION • ADVOCACY

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The Genesis of the Second "Joshua Norton & Co." of San Francisco

Conventional wisdom holds that, when Joshua Norton arrived in San Francisco, he immediately found a business partner and established Joshua Norton & Co. — and that this firm operated continuously until the legal and financial fallout from Joshua’s prolonged rice contract dispute left him deserted and on his own.

But, a close reading of the newspaper record indicates that, during his first 3½ years in San Francisco, Joshua Norton alternated between periods of working with a partner (“& Co.”) and working as a sole proprietor — and that there were three distinct business partnerships that operated under the name “Joshua Norton & Co.”

The primary 20th-century biographers of Emperor Norton identify Joshua’s first business partner as Peter Robertson. But, our recent discovery of details that apparently were missed by these authors suggests that Joshua and Peter did not meet until nearly a year into Joshua’s San Francisco sojourn — and that they met at a time when the “original” Joshua Norton & Co. already had disappeared from view and Joshua was once again working solo.

The circumstantial evidence points to Peter Robertson as the partner in the second Joshua Norton & Co — not the first.

Read on for the full story.

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